Privacy Policy

Scope & Compliance

This Privacy Policy applies to visitors and users of optify.ae, operated by Optify Management Consultancy, located in Dubai, UAE. We comply with the UAE’s Personal Data Protection Law (PDPL) and all applicable local regulations.

Data We Collect

We may collect the following personal data when provided by users:
• Contact details: Name, email address, phone number
• Inquiry data: Content submitted via contact forms or newsletter sign-ups
• Usage data: IP address, browser type, visited pages, and device information through cookies and analytics

Purpose & Legal Basis

We process your data for:
• Responding to inquiries and providing consultation details
• Marketing communications (with explicit consent)
• Enhancing website performance and user experience

Our legal basis includes user consent and contractual/legitimate interests required for service delivery.

User Rights

Under UAE PDPL, you may:
• Access your personal data
• Request corrections or deletions
• Withdraw consent at any time
• Restrict or object to processing
• Request data portability

To exercise any of these rights, contact us using the details below.

Data Retention & Security

We retain your data only as long as necessary to fulfill its purpose. Security measures include:
• Secure (HTTPS/TLS) transmission
• Access controls limiting internal access by role
• Regular data backups and secure deletion protocols

Third-Party Sharing & Transfers

We may share your data with:
• Service providers (e.g., analytics, CRM) under strict PDPL-compliant agreements
• Authorities if legally required

We do not sell personal data. International transfers, if any, occur only with adequate safeguards or explicit consent.

Breach Notification

In the event of a data breach, we will promptly notify affected individuals and the UAE Data Office in compliance with PDPL requirements.

Policy Changes

We may update this policy and will post changes here. The “Effective Date” at the top indicates the latest update.

Contact Us

For privacy-related inquiries, requests, or complaints:

Optify Management Consultancy
Email: business@optify.ae
Address: Al Qusais, Dubai, UAE